Talent
Representation, partnerships, and career direction for people with a point of view.
For the ideas that
move culture.
We are a Miami-based agency connecting talent, brands, and media to create work people actually remember.
Built with intent.
We built Pink Grove for the work that deserves more than a quick moment of attention. The kind rooted in a real point of view, made with care, and carried through with purpose.
From Miami, we help talent grow with intention, brands show up with relevance, and organizations turn ambitious ideas into experiences with reach. We know the right story can open a door—but the right strategy is what keeps it moving.
What we do.
We bring together talent, brand strategy, and media to help good ideas find their audience—and hold their attention.
Brand
Strategy, creative, and partnerships that make a brand feel more like itself.
Media
Stories, visibility, and thoughtful production that give the work a life of its own.
Built by people who get it.
A team shaped by media, culture, talent, and the relationships that move all three forward.
Co-Founder
Diana Martí
Diana Martí is an award-winning media executive, strategist, and entrepreneur with over 15 years of experience building brands, talent, and platforms that shape culture. A former Vice President at NBCUniversal, she led major streaming, content, and partnership initiatives across global entertainment and lifestyle brands.
Honored with FIU’s 5 Under 35 and 40 Under 40 awards, Diana serves on the FIU Alumni Board and the board of ELLA, an organization empowering young women in sports. She is also pursuing her master’s at Georgetown University, expanding her expertise in leadership, representation, and high-impact brand strategy.
A champion for women, creators, and mission-driven organizations, Diana specializes in turning influence into impact through storytelling, visibility, and strategic positioning.
Her greatest inspiration is her daughter Valentina, whose confidence and drive fuel the work she builds every day.
Co-Founder
Fernie Bustamante
Fernie Bustamante has spent more than a decade leading digital, streaming, content, and audience strategy at the intersection of media, entertainment, and culture. During her tenure at NBCUniversal, she held leadership roles across some of the company’s most visible platforms, productions, and global events, bringing together content, talent, and audience strategy across an evolving media landscape.
Her experience spans major cultural and global moments including Miss Universe, the Latin Billboard Awards, the Spotify Awards, the FIFA World Cup, U.S. presidential elections, and the Olympics, as well as El Papa en América, an Emmy-winning global production. Most recently serving as Director of Streaming & Content, Fernie built her career around identifying opportunities for growth, developing content and digital strategies, and connecting audiences with brands and talent across platforms.
Today, as Co-Founder of Pink Grove, Fernie brings that experience to building brands, developing talent, and creating partnerships designed for long-term growth. Her expertise spans brand strategy, digital growth, content, talent management, and brand partnerships, with a sharp understanding of how culture, storytelling, and business come together to build relevance and influence.
Fernie is an FIU alumna, serves on the Town of Cutler Bay’s Age-Friendly Community Committee, and mentors young women through Women of Tomorrow. She is currently pursuing a master’s degree in Sports Industry Management at Georgetown University, expanding her expertise across sports business, marketing, entertainment, and brand development.
Director of Talent Management & Brand Partnerships
Lali Diaz
Lali Diaz is a talent strategist and partnership leader who helps creators and brands grow through meaningful collaboration. As Director of Talent Management & Brand Partnerships at Pink Grove, she leads creator strategy and partnership development, bringing creative vision and strategic negotiation to every opportunity.
Her work spans talent growth, brand partnerships, and relationship management, with a focus on connecting creators to opportunities that reflect their voice and ambitions. Lali brings a thoughtful, personal approach to building partnerships that serve both the talent and the brands behind them.
Lali holds a bachelor’s degree in Political Science and Government from Hofstra University. Her mission is to help talent build lasting careers and bring shared creative goals to life.